新关注 > 信息聚合 > 快手入局游戏直播 如何撼动斗鱼虎牙双寡头格局?

快手入局游戏直播 如何撼动斗鱼虎牙双寡头格局?

How to shake the duopoly pattern of the game?

2019-08-07 00:00:00来源: 人民网

近期,QuestMobile发布中国移动互联网2019半年大报告。报告显示,资本的扶持下游戏直播行业稳定增长,斗鱼、虎牙双寡头格局形成。 2019上半年度中国移动互联网实力价值榜 但同样在7月,短视频平台快手正式宣布进军游戏直播行业,在其召开的“快手合作伙伴大会”上,快手公布了“直播日活3500万,游戏短视频5600万”的数据,其在游戏直播取得的出色业绩令业内咂舌。短视频的入局,一方面标志着游戏直播市场天花板仍然很高。另一方面也预示着流量巨头的加入或将撼动游戏直播“斗鱼+虎牙”的双寡头格局。 面对快手的强势出击,斗鱼和虎牙谁的护城河更坚固呢?通过对比两家平台自身业务能力和与快手业务...

Recently, Quest Mobile released its China Mobile Internet Semi-annual Report for 2019. The report shows that with the support of capital, the industry of live game broadcasting has grown steadily, and the pattern of double oligarchy of fighting fish and tiger teeth has been formed. In the first half of 2019, China Mobile Internet Strength Value List, but also in July, Short Video Platform Fast Hand officially announced its entry into the game live broadcasting industry. At its "Fast Hand Partners Conference", Fast Hand announced the data of "live broadcasting daily life 35 million, short video games 56 million", which achieved excellent results in live game broadcasting. Achievements make the industry smack. The entry of short videos, on the one hand, indicates that the ceiling of the game live market is still very high. On the other hand, it also indicates that the joining of traffic giants will shake the duopoly pattern of "Fighting Fish + Tiger's Tooth" live broadcast. Faced with the strong attack of the fast hand, whose moat is stronger, the fighting fish and the tiger teeth? By comparing the two platforms'own business capabilities and fast-hand business.

标签: 游戏 直播 虎牙