近日，两则消息引发了互联网公众号圈的关注。一则是成名已久的阅文集团赴港上市首日市值即破900亿港币；另一则则是国内最大规模的数字阅读平台之一网易云阅读升级了自己的内容分发业务，并在分销比例上大胆创新，达到接近100%分成。两则消息看似毫无关系，却在指明同一个未来：互联网阅读是一个值得期待的市场。对于公众号而言，通过小说分发来实现渠道变现将是未来的最佳选择。小说分发变现佳，长线收入市场大长期以来，公众号的内容变现依赖于广告及用户打赏。广告难免会损害粉丝的阅读体验，伤及渠道的根本；而依靠用户打赏则无异于看天吃饭，甚至会陷入内容抄袭的争议；而小说内容分发，可以成功解决这一难题。目前，每天有超过数亿用...
Recently, the two news cause the attention of the public Internet, circle. A is established on the first day of text reading group in Hong Kong stock market value that hk $90 billion; Another is one of the largest domestic digital reading platform netease reading an upgrade to its content distribution business of cloud, and on the distribution ratio of bold innovation, reach close to 100%. Two news seemingly have nothing to do, but indicate the same in the future: the Internet reading is a market worth waiting for. Number for the public realized by novel distribution channel will be the best choice for the future. Novel distributed cash, long-term income big market for a long time, the public, the content of the liquid depends on advertising and users of the reward. Advertising will inevitably damage the fans reading experience, injury and the fundamental channel; And rely on users to watch are just eat the day, even in a content copied dispute; The novel content distribution, can successfully solve the problem. At present, every day more than hundreds of millions of with...
