小表情里的大数据 百度搜索发布《野表情行业观察报告》

Small expressions in big data Baidu search, issued the wild expression trade observations"

DoNews

随着互联网流行文化的蓬勃发展,表情包凭借其碎片化、戏谑化、热点化的优势极大地降低了交流成本,成为网络社交中不可或缺的一部分。近日,百度搜索依托其独有的平台优势和深厚的数据沉淀,通过对用户表情包搜索情况的大数据分析,发布了《野表情行业观察报告》。报告从用户自主创作的“野表情”这一特殊品类的形象更迭、使用习惯、文化输出和娱乐效应四个角度,集中反映其发展变迁和趋势走向,不仅引发了广大网友的高度关注,也掀起了行业范围的讨论热潮。新兴表情形象迅速崛起 无文字交流时代已经来临作为表情包界的三巨头,“金馆长+姚明+花泽香菜”承载着我们关于表情包最初的记忆。但随着新兴表情形象的迅速崛起,其巨头地位不断下滑。报...

With the vigorous development of the Internet popular culture, the expression with its fragmentation, the advantage of banter, hot greatly reduces the communication cost, become an integral part of social networking. Recently, baidu search based on its unique advantages and deep precipitation data platform, based on user expression package search situation of big data analytics, issued a "wild expression industry observation report. Reports from users' creation of "wild expression" a special category of output image change, habits, culture and entertainment effect four angles, reflected its development and the trend, not only caused people's attention, have caused the discussion upsurge of scope of the industry. Emerging expression image rapid rise without written communication era expression has come as a package of the big three, "gold curator + + yao ze parsley" carrying bag first memory of our expression. But with the rapid rise of the emerging expression image, its giant status. To quote...

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